The evidence from all OECD countries shows that the private sector is far more bureaucratic and much less efficient than the public sector when it comes to providing health care.
Ten Health Care Myths
Gentlemen from Hooker - and many other places - are quite literally pouring these and many other poisons into your coffee and your kids' juice. They just do it in a more indirect, anonymous, and apparently socially acceptable way.
150 Years of Dirty Water
You are producing your newsletter because you have something important to communicate. You owe it to yourself and to your readers to make sure you communicate it effectively. Here are some pointers to help you achieve that:
Know Who You're Writing For
Stay In Touch With Your Readers
Write Clearly And Directly
Produce A Publication That Looks Good
Publish Material That Is Informative And Interesting
Don't let your newsletter be repetitive, predictable, and dull! Work with your contributors to help them produce top-quality material. Give them constructive feedback. Set the goal of producing a publication readers look forward to receiving -- a publication containing genuinely useful information, and intelligently presented ideas and opinions. Infect everyone with your enthusiasm for excellence.
Include A Mix Of Articles
A publication offering an unrelenting diet of long serious articles can tax the enthusiasm of even the most committed reader. Strive for variety. Include some shorter, lighter pieces. Look for cartoons or illustrations that relate to your subject. If possible, include personal experiences and first-person accounts from a variety of perspectives.
Include Distribution In Your Planning
Distribution -- especially if you use the mail -- should be considered as you plan your publication. For example, adding a single extra page can add 45 cents per item to your mailing costs if it takes you into the next weight category. This can translate into an additional expenditure of hundreds of dollars per issue even for a newsletter with fewer than 1,000 subscribers. The size of the envelope used can have a similar effect. It can be very worthwhile to get expert advice on these questions.
Don't Try To Do It All Yourself
There are those who can single-handedly handle every aspect of producing a publication, from writing and editing through design, production, and distribution. For most of us, however, it makes sense to concentrate on those aspects we are best at, and find others to handle those tasks which are particularly time-consuming or which require specialized skills or equipment, such as desktop publishing. Trying to do everything can result in expensive mistakes or burned-out staff or volunteers.
Allow Enough Time
A publication takes time to produce. Trying to skimp on that time can result in shortcuts in quality, avoidable mistakes, increased costs, and frayed tempers. Develop a schedule for your newsletter. Plan when you want to have it appear, and calculate backwards from there. Allow time for unforeseen problems. Change the schedule for subsequent issues if it seems unrealistic.
También disponible en español: Como Comunicarse De Manera Efectiva A Través De Un Boletín Informativo.